Local SEO

GBP Posts

⚡ 14-day turnaround

Stay the open, current, cited option in local and AI-assisted search

When a customer asks for the best option near them, local search, Google Maps, and the AI assistants that read local data all favour profiles that look active. A profile posting on a steady cadence reads as an open, working business. A dormant one reads as a closed one, and the recommendation goes to whoever posted last.

GBP Posts keep your Google Business Profile feeding fresh recency signals into the exact sources that decide who gets named: local search, Maps, and the local results AI assistants such as ChatGPT, Perplexity, and Google AI Overviews assemble from active Business Profile data. We publish a steady stream of posts so your listing stays the current option at the moment a buyer is choosing.

This is bought in batches of 10 or more posts at £50 per post, on a 14-day turnaround. No retainer, no long ramp: order a batch, watch it go live, see the profile stay active.

You stay in control

Nothing posts without your approval. Switch between automatic and manual posting anytime from your dashboard: leave it on manual and sign off every post before it goes live, or switch to automatic and let an approved plan publish on schedule. The turnaround clock starts the moment you have connected your profile and confirmed your topics, so there is no waiting on us and no stalls. Every batch runs on a live countdown you can watch, and we deliver it early or tell you the day it is overdue.

How it works

  1. Connect your Google Business Profile and grant posting access. You keep ownership and full control of the profile throughout.
  2. Confirm your posting topics: the services, offers, locations, and updates you want each post to highlight. This is the moment the turnaround clock starts.
  3. We draft the posts to Business Profile formatting and your brand voice, each one built around a topic you confirmed.
  4. You approve (manual) or set automatic: sign off every draft yourself, or approve the plan once and let posts publish on schedule. Switch between the two anytime from your dashboard.
  5. Publish on a steady cadence across the 14-day window, so the profile shows consistent, ongoing activity rather than a single burst.
  6. Track every post live on your dashboard, with the report listing each published post and its link on completion.

Benefits of GBP Posts

  • Recency signals that register. A profile posting on schedule reads as an open, active business to Google and to the AI surfaces that draw on local data. The signal stays fresh across search, Maps, and local AI answers.
  • Cited in local AI answers. Local AI surfaces favour active, recently updated sources when they assemble a recommendation. A consistently posting profile becomes one of the sources they read from when a buyer asks who to choose nearby.
  • Control at every post. Nothing reaches your profile without your sign-off, and you can move between manual approval and automatic publishing whenever you want, straight from the dashboard.
  • Conversion at the point of search. Each post carries an offer, a service highlight, or a call to action, reaching customers at the exact moment they are comparing options in Maps and local search.
  • A visible turnaround you can hold us to. The 14-day clock starts when you connect and confirm, runs on a live countdown, and shows delivered early or tells you the day it is overdue.
  • A reported, repeatable cadence. Batches of 10 or more at £50 per post, published on a steady schedule, with every order closing on a report that lists the live posts.
  • Authority most profiles forgo. The majority of profiles go quiet after setup. A profile that keeps posting holds the active, current standing that local results and AI answers reward.

Questions? Check out our FAQs

What are GBP Posts and how do they support SEO and AI search?
When a buyer runs a location or "near me" query, the local AI surfaces and Maps assistants pull from Google Business Profile data to answer. This product publishes scheduled posts to your profile that keep the listing active with fresh recency signals, strengthening your visibility across local search, Google Maps, and the AI surfaces that read Business Profile data when they recommend a local option.
How many posts will I get and is there a minimum?
Posts are £50 each with a minimum order of 10, and no upper limit. Order larger volumes to sustain a consistent publishing cadence over a longer period.
How do you keep the profile active and current?
We publish on a steady schedule so the profile shows ongoing activity, which is what local ranking and AI systems read as an active, maintained listing. Each post carries current information, a clear call to action, and on-brand framing, and the schedule runs on a dashboard you can watch.
Can you guarantee a specific local pack position or ranking?
No, and no honest provider can. Local pack and Maps ranking depend on proximity, relevance, category, reviews and your wider profile. What we control and commit to is the recency and activity signals that feed those systems, published on a schedule you can see.
Can you guarantee how AI surfaces will use my profile?
We control what we can: keeping your Business Profile current and well structured so that when local AI surfaces and Maps assistants draw on Business Profile data, your listing is active and citable. What any individual engine ultimately surfaces sits with the engine.
Can I choose the target URL, call to action, or angle for each post?
Yes. You specify the landing URL, the call-to-action type, and the products, services, offers or themes you want each post to highlight. You approve the plan before anything publishes.
Who writes the posts?
Our team writes every post to fit Google Business Profile formatting and your brand voice, each one built around the topic, offer or update you want promoted.
What kind of posts do you produce?
The standard Business Profile post types: updates, offers, events, and product or service highlights. The mix is set to keep the profile varied and consistently active.
Will the posts be relevant to my business and location?
Yes. Posts reflect your services, location and the queries your customers search, so the content reinforces the relevance signals local and AI systems use to match you to intent.
What if I do not like the direction or positioning?
You approve the content plan and angle before anything is published. If the direction is off, we adjust it at that first gate before the first post goes live.
What if I do not like the written copy?
There is a second approval gate on the drafts. You review them before publishing and can request revisions, and nothing posts to your profile until you sign off.
Where exactly do the posts appear?
Posts publish directly to your Google Business Profile and surface on your listing across Google Search and Google Maps. You see each one live on the profile you connect.
Are these backlinks, and will the links be dofollow?
These are profile posts, not backlinks, so link attribute is not the point. Links inside Business Profile posts are nofollow by Google's design. The value is profile activity, brand exposure in local results and the AI surfaces that read your listing, plus direct clicks to your chosen URL.
How do I connect my profile and what access do you need?
You connect your Google Business Profile and grant posting access so we can publish on the agreed schedule. You keep ownership and full control of the profile throughout.
Do you work with agencies or in-house teams?
Yes. We work directly with in-house teams and with agencies running GBP Posts for their own local clients. Get in touch and we will set up a partnership conversation.
Do you provide refunds?
If we cannot deliver the posts to spec, we redo them free until we do. Once you approve the posts and they are published to your profile, the order is fulfilled. You are never left short of the cadence you paid for.
How long do the posts stay live?
Published posts are intended to remain on your profile indefinitely and we do not remove them. How Google ages or archives older post types within the listing sits with Google's own policy.
Can I order for regulated niches like iGaming?
Regulated sectors are handled case by case and depend on Google Business Profile policy for the category and region. Get in touch with the details before ordering so we can confirm fit.
What is the turnaround?
Turnaround is 14 days. Once your profile is connected and the plan is approved, posts are scheduled and published across that window to maintain a consistent cadence, with the schedule visible on your dashboard.